How Vanshelato improved its Google reputation with Cacao

Introduction

Vanshelato is an Argentinian artisanal ice cream chain with more than 20 years of experience and a presence across multiple regions.

With a multi-location and franchise model, the brand needed a clear strategy to maintain a consistent Google Maps reputation.

The challenge: scaling reputation across locations

Each store receives reviews and comments that require ongoing monitoring to identify opportunities and potential friction points.

Without a centralized workflow, keeping fast response times and consistent quality standards across stores becomes harder.

Strategy implemented with Cacao

Cacao helped Vanshelato turn each customer touchpoint into an opportunity to strengthen digital reputation.

• Continuous review generation after positive customer interactions.
• Automatic comment replies powered by AI.
• Early detection of negative experiences before they become public reviews.
• Centralized reputation tracking for multiple locations.

Results

The company established a repeatable reputation workflow without increasing operational complexity.

• Higher volume of positive Google reviews.
• Better brand consistency across stores.
• Improved visibility in local searches related to ice cream shops.

How Cacao helps multi-location food brands

This turns review management into a scalable process for brands operating multiple locations.

• Request reviews with direct links.
• Automate Google replies with AI.
• Monitor reputation by location from one dashboard.
• Identify recurring customer experience improvement points.